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March SEEQ Session: Stories of Pleasure and Health

Community Curator July 18, 2019
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On March 28, 2019 we launched our first community SEEQ session. SEEQ is the newest storytelling experience from Share More Stories. It is focused on exploring topics that are relevant today, in an effort to more deeply understand human experiences and ultimately develop ideas for companies, brands and communities to grow.

March taught us so much. It was this session that helped us discover “emotional bundling.” Emotional bundles refer to predictive correlations between personalities, needs and values. For example, in this collection of stories, we saw that the value of “Liberty” is positively correlated to “openness to change,” “excitement,” and “self-expression.” What this suggests, if that companies in the health or pleasure business want to authentically express a value of “liberty”, they will be viewed as more authentic if they also express some of those other factors.

There were lots of other insights from this session. You can find our complete reports here.

If you would like to learn more about SEEQ, you can visit www.seeqrva.com.

If you would like to stay informed about upcoming events, or receive our insights reports from our SEEQ sessions, please sign up with us.

If you are interested in bringing a SEEQ session to your area, drop us a line.

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