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Our Story

We are a team of seekers. Of dreamers. Of believers. Of game-changers. Yeah.
We believe that good is profitable – and critical to company growth in the future. We are creating tools that help companies put humanity back in their businesses, by guiding them to develop more mutually beneficial relationships with people. These relationships are developed through genuine connections with customers, employees and society, through and across values-based communities.

Founded in 2014, Share More Stories was born out of a belief that everyone’s stories matter. Stories are human; they connect us; they help us understand ourselves and the world around us. As we grew, we realized that there were evolving ways to learn from stories to uncover deeper human insight. If we could help companies and organizations better understand people, we figure we can help them be better and do better.

We use stories to help brands and organizations grow through human-led experiences, insights and ideas. SMS’ proprietary methodology combines the authentic, human connection of shared storytelling and the power of machine learning, to deliver culture growth and brand relevance.

Our Process


Stories to Engage, Explore and Question

SEEQ is a storytelling experience that results in human insights and deep engagement.


Solutions and Learnings, Validated

SOLV is a co-creation consulting experience that results in actionable ideas and clearly defined strategy.


Collaborative, Results-Driven Execution

CRE8 is a guided implementation experience that results in culture growth and brand relevance.

Our Team

We have probably been where you are. Some of us have been active storytellers for a long time. Some of us have had to get comfortable and courageous about sharing personal narratives. If you work for a big company and are trying to solve for what’s next, we have done a lot of that. If you work at an agency and are trying to help brands connect more effectively with customers, we have done that. We have a very interesting team of professionals with a wide variety of experiences and expertise. That, combined with interesting applications of digital tools is our magic sauce.

Leadership Team

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James Warren

Founder and CEO

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Jen Pike

Brand Advisor and Strategist

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Andy Sitison

Chief Technology Officer

Strategic Advisors

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Andre Dean

Senior Vice President, JMI

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Kenneth Johnson

President and CEO, JMI

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Amee Mungo

Director, Go Kart Labs

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David Newberger

CEO, Prairie Marketing

Extended Team

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Brelan Hillman

Platform, Project Manager, JMI

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Elly Hogarth

Content and Marketing

Mike Rabin

Marketing and Business Development

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Whitney White

Experiential, Senior Project Manager, JMI

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